Bird Photography Website – Think Big!
This client wanted to build a portfolio website to display his bird photos. The problem was that there were already many great photographers out there doing the same thing. So we reimagined the idea and researched how the common user actually searched for birds on the internet. Knowing this we structured all our pages around these search terms and decided to create a full index of all birds in Australia. Knowing that we would never be able to quickly generate quality content for each bird, we engaged the community to help and built a community (facebook group) of avid bird photographers. The site is already starting to rank for a number of keywords and is only a few months old. The website is bestbirdphotos.com.au and we are now working on the American version of the site and further automation.